05. Build Campaign Option 2

Creating your Campaign

(Note: for this option, you are responsible for your own budget, meaning you will need to supply your own funds and enter billing information before running your campaign in AdWords)

  1. Click on the blue + tab and select +New Campaign.

Click Search Network only from the menu

If you are running a search campaign for your own company, goal of the campaign will depend on your marketing objective. If you want to drive sales you will select sales. If you want to generate leads select leads. If you want to send more traffic to your site select website traffic.

Skip down to "Create your Ads Option 2" for a detailed walkthrough of how to create your ads.